The BBQ Method to Building a Freelance Business

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My wife rolls her eyes when I talk about grilling vs. barbecuing

(but babe, they really are different 😉 )

Grilling = Hot and Fast

You’ve got the lid up with high heat and you’re cooking some quick burgers or a strip loin steak.

Time required: 1 beer and a few dad jokes.

BBQ = Low and Slow

You’ve got the lid closed, low heat, plenty of smoke and you’re slow cooking a rack of ribs or a couple whole chickens.

Time required: 2 Gentleman’s portions of Scotch and an afternoon of storytelling.

Both have their place!

But both produce different results and flavours for very different occasions.

So, when it comes to business…

You can choose to come in Hot and Fast

Make a lot of money

Serve a small purpose

And leave just as quick as you came in.

Or you can go Low and Slow

Take your time

Build lasting relationships with real people

Learn who they are

What they love

What they struggle with

Figure out how you can really help them

Take it slow and do it by hand

And create an honest solution you feel good about

The secret to lasting business success?

Patience.

Persistence.

And putting in the time and effort now

For better flavour later.